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About
"First Person Memory" is a non-profit organization that trains ambassadors to tell the life stories of Holocaust survivors in the first person, ensuring their voices and memories continue to be heard for generations to come.
Social Media Manager (June 2023– Present)
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Managing the company’s Israeli social media presence across Instagram and Facebook
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Content creation: photography, videography, and graphic design
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Video editing with leading softwares
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Advertising, scheduling, and content management
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Developing marketing strategies and executing Gantt-based campaigns
Social Media Goals
1
Awareness & Recruitment
Increasing visibility of the organization and its mission, while recruiting new ambassadors to carry the stories forward.
2
Partnerships with institutions
Collaborating with municipalities, schools, the army, workplaces, and other organizations to bring first-person storytelling into their spaces and to train their staff through dedicated courses.
3
Engaging the younger generation
Reaching youth and young adults, understanding that they are the future, and only they can ensure that the stories and memories continue to live on.
Videos & Posts
Design
Color palette inspired by the logo
vibrant and joyful, conveying fun and positivity without being childish.
Highlights Design
clear, attractive, and on-brand visuals for easy navigation
Feed Design
Before
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Using images that are not the right size for the format
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No uniformity, a mess in the eye
After
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Using Brand Colors
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Notable Headlines
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Brand People at the Front
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